Context

This is an extension to the bi-weekly dataset on airlines and tickets search engine results. This is dataset takes the latest SERP data and merges it with the landing page content of the top ranking URLs (title, H1, H2, meta description, and more).

Please check this notebook for exploration and some additional details.

Content

Airline ticket and flight keywords for top destinations: 100 destinations 2 keyword variations 2 countries 10 results per query = 4,000 rows

Acknowledgements

Google custom search engine for SERP data scrapy for web scraping landing pages

Inspiration

Getting a fuller picture for SEO analysis, knowing what Google thinks are the top ranked pages can be improved by know more about those pages' content.