Data was gathered Divvy bikes database from here under this license

The Company: In 2016, Cyclistic -Imaginary company- launched a successful bike-share offering. Since then, the program has grown to a fleet of 5,824 bicycles that are geo-tracked and locked into a network of 692 stations across Chicago. The bikes can be unlocked from one station and returned to any other station in the system anytime.

The business task is to analyze How do annual members and casual riders use Cyclistic bikes differently? So that appropriate 3 marketing strategies can be recommended to stakeholders.