数据描述
##Introduction:
The Cyclistic Bike-Share Case Study dataset presents a consolidated and cleaned table, providing a comprehensive view of the operations and user interactions within the fictional bike-sharing company Cyclistic. This single-table dataset captures various dimensions of the bike-sharing system, offering valuable insights into ride patterns, user behavior, popular stations, and seasonal variations in bike usage.
##Content:
The dataset is structured as a cohesive table, encompassing ride details, customer type, station geolocations, and trip dates. The table is designed to facilitate a thorough analysis of Cyclistic's bike-sharing dynamics.
##Use Cases:
- Analyze ride frequency to determine the most popular bike station.
- Investigate patterns to identify the peak season for bike-sharing.
- Segment users to differentiate between commuting and leisure rides.
##Acknowledgment:
This dataset is part of the capstone project for the Google Data Analytics Certificate on Coursera. Through data-driven insights, the analysis seeks to inform and enhance the company's marketing initiatives.
##Full Field Set:
Ride_ID: Unique identifier for each bike ride.
Bike_Type: Categorization of the bike used in the ride.
Member_Type: Classification of the rider as an annual member or casual rider.
Start_Station_Name: Name of the station where the ride originated.
End_Station_Name: Name of the station where the ride concluded.
Start_Station_ID: Unique identifier for the starting station.
End_Station_ID: Unique identifier for the ending station.
Start_Latitude: Latitude coordinates of the starting station.
Start_Longitude: Longitude coordinates of the starting station.
End_Latitude: Latitude coordinates of the ending station.
End_Longitude: Longitude coordinates of the ending station.
Season: Seasonal classification of the ride.
Day_Of_Week: Day of the week when the ride occurred.
Started_Datetime: Timestamp indicating when the ride started.
Ended_Datetime: Timestamp indicating when the ride ended.
Ride_Length: Duration of the ride in hh:mm:ss format.
Ride_Length_In_Seconds: Duration of the ride in seconds.
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