Business task Provide a high-level recommendation to help guide Bellabeat’s marketing strategy to unlock new growth opportunities.

Key stakeholders Urška Sršen, cofounder and Chief Creative Officer of Bellabeat Sando Mur, Mathematician and Bellabeat’s cofounder

Data sources used https://www.kaggle.com/arashnic/fitbit FitBit Fitness Tracker Data (CC0: Public Domain, dataset made available through Mobius)

Documentation of any cleaning or manipulation of data

RStudio Cloud is the best tool for this project due to data size. Packages used

install.packages("lubridate") library(lubridate)

library(ggplot2)

install.packages("dplyr") library(dplyr)

Context

There's a story behind every dataset and here's your opportunity to share yours.

Content

What's inside is more than just rows and columns. Make it easy for others to get started by describing how you acquired the data and what time period it represents, too.

Acknowledgements

We wouldn't be here without the help of others. If you owe any attributions or thanks, include them here along with any citations of past research.

Inspiration

Your data will be in front of the world's largest data science community. What questions do you want to see answered?