Content

The file contains: InvoiceNo, StockCode, Description, Quantity, UnitPrice, InvoiceDate, CustomerID, Country.

Acknowledgements

The online retail dataset is an open-source dataset that contains transactional behaviors for association rule modeling.

Inspiration

Association Rule Learning: Apriori is one of the powerful algorithms to understand association among the products. Take an example of a supermarket where most of the person buys egg also buys milk and also baking soda. Probably the reason is they want to bake a cake for new year's eve. So we can see there is an association between eggs, milk as well as baking soda. Now after knowing such association we simply put all the 3 things together in the shelf and that definitely will increase our sales.. Let's find out.